What is link shortening
Shortener is.gd isn't working good. We are going to remove it from our service. If you're having problems with is.gd — please, move onto bit.ly.
In order to count the number of conversions, we automatically shorten all links in the post with is.gd or bit.ly services.
Shortening is the process where a full link (https://www.pur.social/features) becomes short (https://bit.ly/3J9IO5Y). With this, we can find out how many conversions have been made.
If you want us to count clicks on links, just go to the menu to the “Project Settings” → "Links Publishing" and select the desired link shortener, as shown in the screenshot below.